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Printed Mugs: Desktop Champions

Printed mugs are one of the most popular and most important elements of promotional campaigns in the UK and, indeed, further afield. As we say above, they are ‘Desktop Champions’. With them you can use your customers’ desktops as a hard-to-beat opportunity to promote your brand. No-one will refuse a well designed promotional logo mug. So, you’re on safe-ground when you choose branded mugs to head your promotion.

Cambridge colour fusion mugs
Multi-coloured designs are possible with some mugs

Which printed mug is right for me?

A good question, which requires a good answer. Your optimum mug choice depends on a number of factors. First, your budget. If your funds are limited, than our range of earthenware printed mugs is a great choice. Robust and with great print results mugs such as Cambridge and Sparta are highly popular. What’s more. they are very cost-effective.

If, on the other hand, you’ve a little more money in the pot, then bone china or porcelain is an option. Bone china and porcelain mugs offer the opportunity to exploit a more prestigious branded mug type. Pick out your most valued customers and delight them with a bone china or porcelain mug as a gift. They’re sure to value it and it will adorn their desktops in pride of place.

Porcelain mugs are a presigious way to delight your customers
NewWave porcelain mug by Villeroy & Boch

Branded mugs offer endless print possibilities

Branded mugs are printed using a variety of methods, depending on your budget and design requirements.

Simple designs are best printed using the screen process but this does not imply inferior results. Wonderful, pantone matched print colours will enhance the impact of your logo. The resulting print is dishwasher and microwave safe. This means that your logo and message will not fade over time and repeated washes

More complex, multi-colour designs or photographic images are better rendered with the dye sublimation print process. These mugs tend to be more expensive than their screen-printed counterparts but the results are stunning. What is more, they too are dishwasher and microwave safe.

Photo mugs allow full colour imagery to be printed
Dye sublimation mug in full colour glory

And, finally …

We’ve taken a brief look at the promotional possibilities of printed mugs in this article. However, believe us when we say that we have only scratched the surface! In doing so, we hope we’ve answered some of your questions but if we can help further do contact us.